Build Ford
Proud

FORD

TV Spot

Social

Insight : They’re Not Just Drivers. They’re Driven.

“Built Ford Proud” features content starring Lloyd Vernis, a veteran who overcame PTSD and opened a barbershop to help other veterans. In this campaign, we celebrate the greater community of Ford drivers who have broken the mold, driven innovation, and defied stereotypes for nearly 120 years.

Ford

2-360

00:28

1-15 seconds

00:15

3-Change

00:19

Build Ford Proud