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2016 International ECHO Awards
2016 The Magellan Award
2016 US News & World Report
2015 Adrian Awards
2015 Best Travel Rewards Program
2015 Loyalty 360 CX Awards
Insight : People don’t utilize rewards points because often, they don’t understand how the rewards programs work.
Reposition all Wynhdam Rewards strategic, art and voice and create a 360 fun campaign. For this, we created a character with humor and
originality to act as the spokesman of the program and an advocate for the consumer: The Wyndham Rewards Wyzard, played by Kristofer Hivju.
Along with the TV campaign, we redesign all Program assets; from Hotel Cards, banners, app to OOH ads.
Meet The Wyndham Rewards Wyzard
Wyndham Rewards - "Family"
Wyndham Rewards - "Crystal Ball"
Wyndham Rewards - "Honeymoon"
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